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Integrated Marketing Sectors and Services
Web Development
Great Web Development goes beyond the process of conceptualization, planning, modeling, and execution of electronic media content. It is a strategic analysis of traditional graphic design elements, which deliver visual intricacy and creativity via the Internet in away that converts traffic into clients.
Creating conversion friendly websites involves analyzing target markets, monitoring visitor usability patterns, and altering content, structure and designs, which encourage visitors through the sales/lead funnel.
Search Engine Optimization
An effective SEO campaign is developed to communicate to a highly targeted audience in such a way the message not only coincides with organizational goals, but also includes a content plan rich in keywords that enables a site to be deemed relevant by search engines
A fundamental technique is to identify the target audience, and to tailor the keyword strategy to appeal to that audience. It can be a general, nationwide or worldwide audience.
Web Development Services
Business Brief
- Corporate Culture
- Brand Awareness
- Needs Assessment
Analysis of Site Functionality
- Sell
- Promote
- Inform
- Blog
Image/Video Gallery
Interactivity
Determine Demographics
- Primary
- Secondary
Select Creative
- Layout
- Color
- Logo's photographs art work
Navigation/Architecture
- Inbound Link Structure
- Usability Analysis
Site Map Construction
- Sitemap
- Yahoo
Search Engine Optimization Services
Keyword Selection
- Target Market Analysis
- Search Popularity
- Conversion Assessment
Meta tag Creation
- Title
- Description
- Keywords
On page Strategy
- Interlinking
- Alt tags
- Keyword Density
- H tags
Clean Coding
- Broken Links
- Java Include
- Duplicate Pages
Content Planning and Coordinating
- Market Analysis
- Content writing
- Keyword Density
- Duplicate Content Check