Social Media Optimization (SMO)
There are three main elements to successful SMO:
- Optimization of website or micro-site site to increase traffic.
- To achieve brand awareness and highly visible content in social media searches
- To become a thought leader and have content included in relevant posts on blogs, podcasts and vlogs.
Social Media Optimization Services
Blogs
- Optimization
- Keyword Selection
- Internal Links
- External Links
- Tagging
Video Sites
- Optimization
- Keywords Selection
- Internal links
- External Links
- Tagging
- Script Writing
- Compression
- Water Marking
- Lower Thirds
Image Networks
- Optimization
- Keyword selection
- Internal Links
- External Links
- Tagging
- Formatting
- Alt-tags
Social Communities
- Profile Creation
- Optimization
- Internal Links
- External Links
- Video Uploaded
- Images Uploaded
- Layout Design
- Content Selection
Social Book Marking
- Profile Creation
- Blog Submission
- Video Submission
- Image Submission
- Keyword Descriptions
Press Release Submission
- Keyword Selection
- Content Writing
- Optimization
- Internal Links
- External Links
- Distribution Services
- Google alerts Tracking
Wiki
- Optimization
- Keyword Selection
- Internal Links
- External Links
- Tagging
Link Building
Link building and uality content are two of the most important factors that assist a search engine to determine whether s page is relevant or not. Though links are often not a visible element of branding online, an effective link building strategy should not be over looked.
Internal
- To and from blog
- Within Content
- Site Architecture
- Site Navigation
External
- High ranked sites
- Parent Sites
- Parent Blogs
- From Social Networks
- Coordinate SMO Strategy with Link Building